Seller's Center

Selling Your Home… Where to Begin? - Selling a home in the Bay Area, Silicon Valley is a huge undertaking, but I am here to help you every step of the way.  Regardless of the reason you're putting your property on the market, I am equipped to help you get the best possible price in today's markets.  Trying to sell your house can be very stressful for a number of reasons.  That's why I am available to answer your questions and help you sort out the logistics of your sale.  When you list your home with me, I'll make sure it appears in as many places as possible.  I'll also make a commitment to advertise your home consistently every day until we close a deal.  Because so many buyers rely on advertisements when they're conducting their home searches, this is a very important component of any successful house marketing strategy. We at our office and Real Estate groups also contribute to a shared database, so thousands of realtors all across North America will have immediate access to your listing enabling you to reach the maximum number of potential buyers.  I’ll also hold open houses regularly, both for the public and for other real estate brokers, until we've completed a sale for you. Additionally our selling services also include direct marketing, which involves distributing fliers advertising your listing to the immediate homes surrounding yours.  I am happy to discuss your listing and answer any questions you might have.  Feel free to contact me any time for an in person appointment at your home or at my office so that we can address your questions, concerns and begin the process of getting your home sold today.


  • First Impression - Remember what first attracted you to your home when you bought it?  What excited you about it's most appealing features? Now that you're selling your home, you'll need to look at it as if you were buying a home all over again.  A spruce up house makes a great first impression on potential buyers.  An attractive property grabs their attention and makes them excited about finding a house that looks and fees well cared for.  So if you prepare your home correctly, you'll save time selling it when it's on the market.  A good first impression makes an impact on a number of levels.  It's not just the way your house looks to potential buyers, but how it feels and smells to them, how their friends and family will react, how they imagine it would be to live there.  With simple improvements throughout your house, you can grab the attention of potential buyers and help them see why your house is right for them.
  • Plan Ahead - Create a plan to enhance your property. Keep a notebook for your selling project, and as you stroll through your yard, make a list of what needs to be done. Consider what your property looks like to people driving by or walking through your door. What will they like or dislike? What needs fixing, painting, cleaning? What can you improve? Whether you paint your house or fix up the yard, your efforts don't need to be costly; even inexpensive improvements and minor repairs go far toward attracting serious buyers. But remember, those seemingly insignificant problems you've learned to live with can actually discourage potential buyers. Here are ideas for increasing your home's appeal in order to sell it quickly at the best price.
  • The Front Door - An attractive entry catches a buyer's eye and says, "Welcome," so highlight this area of your house with decorative touches, such as a wreath on the door or new shrubs and flowers around the steps. For an even grander entry, clean and paint your front door, or replace it with a new one for a few hundred dollars. Don't forget to fix and polish doorknobs, repair torn screens, and then put out that new welcome mat. 
  • Curb Appeal - The "WOW" factor that first visual, high-impact impression your home makes on potential buyers can turn a looker into a buyer. To determine your property's curb appeal, drive through your neighborhood and note other properties; then approach your own house as if you were a potential buyer. How does it look? Does it "wow" you? Will its curb appeal attract buyers? Note what needs improving, such as trimming trees, planting shrubs, or painting gutters. Little things convey that you've cared for your home, and this is your opportunity to sell that important message to buyers who are shopping from the street, simply cruising neighborhoods just looking for houses for sale. To get them through your door, do what you can to make your property look like someone's dream home. 
  • Paint/Stain - If it's peeling or blistering and you can't remember the last time you painted it, your house needs some attention. That also goes for stain that is significantly faded. A newly painted or stained exterior will help sell your house faster. And whether you do it yourself or hire someone, you'll also increase your home's value.  
  • Clean Everything - Buyers expect a spotless house, inside and out. So clean everything, especially your windows and windowsills. Scrub walls and floors, tile and ceilings, cupboards and drawers, kitchen and bathrooms. 
  • Cut the Clutter - People are turned off by rooms that look and feel cluttered. Remember, potential buyers are buying your house, not your furniture, so help them picture themselves and their possessions in your home by making your rooms feel large, light, and airy. As you clean, pack away your personal items, such as pictures, valuables, and collectibles, and store or get rid of surplus books, magazines, videotapes, extra furniture, rugs, blankets, etc. Consider renting a storage unit to eliminate clutter in your garage and attic. 
  • Closets - They're an important consideration to many buyers. By storing clothing you won't use soon, you'll make closets look spacious. 
  • Paint - A new coat of paint cleans up your living space and makes it look bright and new. To make rooms look larger, choose light, neutral colors that appeal to the most people, such as beige or white. 
  • Carpet - Check its condition. If it's worn, consider replacing it. It's an easy and affordable way to help sell your home faster. Again, light, neutral colors, such as beige, are best. If you don't replace it, you can suggest to potential buyers that they could select new carpet and you'll reduce your price; buyers like to hear they're getting a deal. At the very least, have your carpet cleaned. 
  • Repairs and Renovations - It's best to avoid making major renovations just to sell the house since you're unlikely to recoup those costs from your selling price. Make minor repairs to items such as leaky faucets, slow drains, torn screens, gutters, loose doorknobs, and broken windows. Make sure repairs are well done; buyers won't take you seriously if your home-improvement efforts look messy, shoddy, or amateurish. 
  • Leaks and Moisture - Water stains on ceilings or in the basement alert buyers to potential problems. Don't try to cosmetically cover up stains caused by leaks. If you've fixed the water problem, repair the damage and disclose in writing to the buyer what repairs were made. 
  • In the Yard - Grab people's attention by enhancing your yard and landscaping. If your house looks inviting and well-maintained from the street, people will imagine that it's attractive on the inside, too.
    • Prune bushes and hedges; trim trees.
    • Keep your lawn looking healthy and green by mowing it often, fertilizing it, and keeping it edged and trimmed.
    • Clean up and dispose of pet mess.
    • Weed your gardens; add fertilizer and mulch; then plant colorful flowers.
    • In winter, keep your driveway and sidewalks shoveled, de-iced, and well-lit.
    • Stack firewood, clean out birdbaths, repair and paint fences. 

 

Keep yourself organized with the following checklist

  • Clean and Maintain
    • Windows, sills, and screens
    • Walls and floor
    • Tile
    • Ceilings
    • Cupboards and drawers
    • Kitchen
    • Bathrooms
    • Light fixtures
    • Ceiling fans
    • Carpet and rugs
    • Mirrors
    • Garage
    • Attic
    • Basement
    • Laundry room
    • Yard
    • Gutters
    • Replace furnace filter
    • Dust furniture, TV and computer screens
    • Closets
    • Remove clutter
    • Pack personal 
  • Repair
    • Leaky faucets and plumbing
    • Torn screens
    • Slow drains
    • Gutters
    • Loose doorknobs
    • Deck boards
    • Broken windows
    • Electrical fixtures
    • Water stain damage
    • Broken appliances
    • Damaged walls and ceilings
    • Worn carpet and rugs
    • Damaged sidewalks and steps 
  • Improvements
    • Stain or paint deck
    • Store tools
    • Roll up garden hose
    • Paint or stain exterior
    • Prune bushes and hedges
    • Trim trees
    • Mow lawn, fertilize, edge, and trim
    • Weed gardens, plant flowers
    • Shovel driveways, de-ice
    • Stack firewood
    • Clean out birdbaths
    • Caulk windows and doors
    • Repair and paint fences
    • Seal asphalt driveway
    • Make sure doors close properly
    • Enhance entryway
    • Replace welcome mat